Folks,
Let me clear so that we can move on: Unless Oracle gives us the trademark o
f
OpenOffice.org, we're using LibreOffice, and some people love it, some
people hate it, but as a matter of fact, we're not changing it anymore, so
it's useless to request a change.
Thanks,
Charles.
2010/10/3 Alexandro Colorado <jza@openoffice.org>
On Sun, Oct 3, 2010 at 3:31 PM, Mirek M. <mazelm@gmail.com> wrote:
2010/10/3 Graham Lauder <yorick_@openoffice.org>
On Sunday 03 Oct 2010 20:55:11 Jean Hollis Weber wrote:
On Sun, 2010-10-03 at 19:21 +1300, Graham Lauder wrote:
Antonio,
You in fact wear the best argument for a unique name in your sig.
Who
is
arguably the most successful Open Source company: Red Hat
What in gods name does a Red Hat have to do with software other t
ha
n
give
them a really cool logo.
This discussion is indicative, much of marketing is about creatin
g
buzz.
I would like a name that leads to a logo that is sexy enough for
people
to use as a desktop background, Redhat does and Fedora and Firefo
x.
I
was looking at the "LibO" abbreviation and the thing that I sudde
nl
y
saw
was LbD, or LBD which is abrreviation for "Little Black Dress",
suddenly
I see a very cool logo and marketing campaign and a buzz. One gr
ea
t
thing is that LBD is cool to both men and women, both groups tend
t
o
like the way they look.
What has it to do with Office suites? About the same amount that
Computer
Operating systems have to do with Hats.
But dang what a buzz it would cause: An office suite that was se
xy
,
now
THAT would be cool to market.
Cheers
GL
Graham, you & I think alike! But I should have thought of Red Hat w
he
n
I
was hurling out examples. And... Hmmm.... a sexy office suite? I'm
su
re
someone could manage that, without it being also sexist.
Cheers, Jean
A name that sounds like a Latin Dance, Salsa, or Tango Both open sour
ce
projects already unfortunately
Red Hat is cool because it engenders an emotional response. Red and
black
is
sophisticated, the logo is a hat with a rakish tilt on it, hiding the
wearers
eyes, it makes the viewer curious, wanting to find out more. It evok
es
a
whole Film Noir feel to it as well, as though that's Bogart hiding un
de
r
there... (with Bacall on his arm in an LBD ok ok not going there..
;)
)
Obviously these are not things that people actually think, I'm just
trying
to
allow people access to the emotional response
It works on many levels but it is emotional before it is informative,
which
is
as a logo and branding should be.
I like Latin dance sounding names, they're emotional, sound cool off
th
e
tongue and they're sexy.... But not sexist! :D
I was thinking more along the lines of something breezy, simple, short,
a
nd
refreshing, to contrast with the depressing and dull connotations of
"Office" and "iWork".
I've been trying to brainstorm different names. I was thinking that I
associate "refreshing" with cool water or lemonade with ice, a straw an
d
an
umbrella/sunshade. "Pulp" sounds nice and quick, but it's quite overuse
d.
Maybe something similar? (I really like the feeling one-syllable words
invoke: they sound simple.)
I am sorry Pulp sound like an insult to a non-english speaker. If you are
talking phonetics I wouldnt go with pulp. Actually phonetically sounds to
o
close to porn.
Cheers
GL
--
Graham Lauder,
OpenOffice.org MarCon (Marketing Contact) NZ
http://marketing.openoffice.org/contacts.html
OpenOffice.org Migration and training Consultant.
INGOTs Assessor Trainer
(International Grades in Open Technologies)
www.theingots.org
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Context
- Re: [tdf-discuss] [GENERAL] New name (continued)
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